Marketing Measurement
Know exactly what’s working — and why. Floma’s AI-native measurement kits turn creative into a performance system tied directly to ROI and pipeline impact.
Connect creative to revenue
Every asset is built with tracking, attribution, and clear ROI visibility — so you always know what’s driving pipeline impact.
Learn faster, optimize smarter
Floma’s multi-variant testing framework reveals what works and scales it — turning campaigns into engines of continuous improvement.
Protect and grow pipeline health
Identify gaps early and deploy data-driven campaigns that keep opportunities flowing and revenue goals on track.
Testing (coming soon)
Your challenge
Most agencies deliver one polished idea and stop there. Without structured testing, creative fatigue sets in and performance stagnates.
Floma outcome
Floma builds experimentation into every campaign. You get multiple variants, predictive scoring, and clear insights on what resonates — so winners scale fast.
Deliverables
Multi-variant creative packages for ads, emails, and graphics; Predictive performance scoring before launch; Structured A/B and multivariate test designs; Reports on top performers and rollout recommendations
Launch this campaign next week
Optimization (coming soon)
Your challenge
Agencies often walk away post-launch, leaving performance to fade. Without fresh creative or iteration, ROI declines while spend stays high.
Floma outcome
Floma keeps your campaigns sharp. You get new creative variants, updated audience targeting, and ongoing optimizations that lift results over time.
Deliverables
New creative variants to combat fatigue; Dynamic ad and email assets for evolving audiences; Optimization reports revealing top performance drivers; Iterative landing pages sustaining conversion rates
Launch this campaign next week
Pipeline Coverage (coming soon)
Your challenge
Most agencies focus on deliverables, not pipeline. When opportunities stall, marketing can’t react fast enough to fill coverage gaps.
Floma outcome
Floma keeps your pipeline healthy. You get rapid-response campaigns and reactivation programs that protect revenue and keep opportunities flowing.
Deliverables
Rapid-response campaigns to close short-term gaps; Reactivation programs for stalled opportunities; Multi-channel variants for near-term lead generation
Launch this campaign next week
