Privacy Policy
Effective Date: October 29, 2025
Introduction
Welcome to Floma Inc. ("Floma," "we," "us," or "our"). We are an AI marketing agency committed to protecting your privacy and being transparent about how we collect, use, and protect your personal information.
This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.floma.co (the "Site") and use our services. Please read this policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the Site.
Contact Information:
Floma Inc
548 Market St
PMB 200445
San Francisco, California 94104-5401
Email: privacy@floma.co
Information We Collect
Information You Provide to Us
We collect information that you voluntarily provide to us when you:
- Fill out contact forms or lead forms on our Site
- Sign up for our newsletter (if available)
- Contact us via email or other communication methods
- Otherwise interact with our Site or services
This information may include:
- Personal Identifiers: First name, last name, email address
- Communications Data: Any information you include in messages or inquiries you send to us
Information Collected Automatically
When you visit our Site, we automatically collect certain information about your device and browsing activity, including:
- Device Information: IP address, browser type and version, operating system, device type, screen resolution
- Usage Data: Pages visited, time and date of visits, time spent on pages, referring websites, navigation patterns, mouse movements, clicks, and scrolling behavior
- Location Data: General geographic location (country/city level) based on IP address
This information is collected through cookies and similar tracking technologies, including Google Analytics cookies, Hotjar tracking technologies, and essential website functionality cookies.
How We Use Your Information
We use the information we collect for the following purposes:
To Provide and Improve Our Services:
- Respond to your inquiries and requests
- Communicate with you about our services
- Follow up with prospects and leads
- Send marketing communications and newsletters (with your consent)
- Analyze website usage to improve user experience
- Optimize our Site's design, content, and functionality
For Business Operations:
- Maintain records of business communications
- Manage customer relationships through our CRM system
- Comply with legal obligations and resolve disputes
- Protect against fraudulent, unauthorized, or illegal activity
For Analytics and Optimization:
- Understand how visitors use our Site
- Identify usability issues and areas for improvement
- Analyze user behavior patterns and preferences
- Test and improve website features
Cookies and Tracking Technologies
What Are Cookies?
Cookies are small text files placed on your device that allow us to recognize your browser and capture certain information about your visit.
Types of Cookies We Use
Strictly Necessary Cookies: These cookies are essential for the Site to function properly and cannot be disabled.
Analytics and Performance Cookies: We use Google Analytics and Hotjar to understand how visitors interact with our Site.
Google Analytics: We use Google Analytics to analyze website traffic and user behavior. Google Analytics 4 automatically anonymizes IP addresses. We retain Google Analytics data for 14 months. You can opt out at: https://tools.google.com/dlpage/gaoptout
Hotjar: We use Hotjar to better understand our users' needs and optimize the Site experience. For details, visit: https://www.hotjar.com/legal/policies/privacy. You can opt out at: https://www.hotjar.com/policies/do-not-track
How We Share Your Information
We do not sell your personal information to third parties. We may share your information with service providers who perform services on our behalf, including Google Workspace, Webflow, HubSpot, Google Analytics, and Hotjar.
We may also disclose your information if required by law, to protect our rights, or in connection with a business transfer such as a merger or acquisition.
Your Privacy Rights
You have the right to:
- Access: Request a copy of the personal information we hold about you
- Correction: Request correction of inaccurate or incomplete information
- Deletion: Request deletion of your personal information
- Opt-Out: Opt out of receiving marketing communications
California residents have additional rights under CCPA/CPRA, including the right to know, delete, correct, and opt-out of sale/sharing of personal information.
To exercise your rights, contact us at privacy@floma.co or 805 San Mateo Drive, Menlo Park, CA 94025.
Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy. Contact form submissions are retained indefinitely or until you request deletion. Analytics data is retained for 14 months (Google Analytics) according to provider policies. CRM data is retained for the duration of our business relationship plus 3 years.
Security
We implement reasonable administrative, technical, and physical security measures to protect your personal information, including encryption, access controls, and regular security updates. However, no method of transmission over the Internet is 100% secure.
Children's Privacy
Our Site and services are not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us at privacy@floma.co.
Artificial Intelligence and Automated Processing
As an AI marketing agency, we use AI technologies to analyze marketing data and generate insights. We do not use fully automated decision-making that produces legal or similarly significant effects about you. We may use aggregated and anonymized data to train and improve our AI models, but we do not use your personal information to train AI systems without your explicit consent.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the updated policy on this page with a new "Last Updated" date, sending email notifications, or displaying a prominent notice on our Site. For material changes, we will provide at least 30 days' advance notice.
Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy, please contact us at:
Floma Inc
548 Market St
PMB 200445
San Francisco, California 94104-5401
Email: privacy@floma.co
We will respond to your inquiry within 30 days.